In its simplest definition, Search Engine Optimisation (SEO) is the process of increasing the volume of valuable visitors to your website, coming from Search Engines.
SEO is the art of priming a website for search engines (primarily Google) by presenting it as a content rich, relevant resource for the chosen topic. This is done to get the highest rank above competitors on search engine results pages (SERPS) for a set of keywords and phrases which generate leads and sales for the site owner.
Working with businesses in Manchester for over 10 years now, our SEO Experts begin with a SEO Strategy designed specifically to your business and its goals. From feasibility and competitor research to keyword planning and Social Media optimisation, we can deliver a SEO solution that gets you the greatest value.
We’ll talk you through everything so you can make the best-informed decision on how and whether you would like to move forward; we’re ready when you are.
The first step is to get your website ranking as high as possible in Google, in order to maximise the number of visitors to your site. The art here is to attract the right visitors; your target audience – those who are most likely to buy/contact you from your site.
Having a great social media presence is a key factor that improving your rankings, as well as growing you brand and increasing visitors to your site. From Facebook and Twitter, to Instagram and Pinterest, we devise a Social Media Strategy that works perfectly for you.
Without Conversion Rate Optimisation, SEO and SMO would be pointless. This is the task of ensuring as many of the visitors fulfill whatever the purpose of your site is. Whether it’s to buy your products, request a quote, register, subscribe or all the above.
SEO requires patience, an extensive amount of time, and effort. However, it needn’t cost the earth and you should be able to see results from a SEO Campaign within 3-4 months, depending on the age of your website and the number of competitors you are faced against.
We have succeeded in getting our customers to the very top for a competitive keyword in Google. However, this is not always the case due to extensive competition and the costs involved in beating this competition. This is a truth that all Good Search Engine Optimisation Companies should let you know from the outset. WebPact’s SEO Experts work within your budget to get you the most value for money SEO Strategy.
Some SEO Companies use illegal SEO techniques which may get some results. However, these are strictly against Google’s Guidelines and when google finds these techniques within a website, it removes the website completely from its search results. Please take this into consideration when selecting an SEO Company to work with.
No one can guarantee you the top listing on Google for any business-related keyword. The main reason for this being that the algorithm which Google uses to arrange search results is only known by Google. Furthermore, this algorithm is constantly being tweaked so rankings are constantly changing.